Jan Baister

Jan Baister is an independent marketing specialist who runs JB Creative Consulting which offers collaborative and creative strategy and consultation to theatre and the creative industries.

Prior to this Jan was an Account Director at AKA, the global marketing and advertising agency and lead the strategy across a wide range of theatre projects that included commercial transfers from the National Theatre (One Man, Two Guvnors, People, Places and Things, Oslo, A Curious Incident of the Dog in the Night-time and War Horse), the Theatre Royal Haymarket and many more.

Her background includes leading the marketing for Ticketmaster and See Tickets and for the Cameron Mackintosh owned venue chain, Delfont Mackintosh Theatres.

She is a huge advocate of new writing and emerging producers, running workshops regularly with Stage One, the charity that supports and trains commercial producers.